Minimize Employment Problems Now!

Employees are often the greatest challenge to the entrepreneur.  In most cases limiting employees limits your opportunity. Employees can prove the single largest distraction from the important work of entrepreneurship.

In all my years working as a supervisor, manager, business owner or consultant the single most common thread that runs through all businesses with employees is that of employee management.  Employees are in fact customers of yours and with each passing year they feel more like customers and demand more as customers.

Entrepreneurs often end up being crushed beneath the combined weight of regulation and employee expectations.  All too often the entrepreneur doesn’t survive.  The original mission of creating and operating a profitable business comes second to meeting regulatory needs and making your customers happy.  Ultimately you feel hostage.  In extreme cases the experience can feel like a public rape leaving you asking why your romantic vision of providing goods or services and creating jobs and value could be turned into a villain’s work.

No entrepreneur that has ground the grist eludes these emotions.  But they don’t have to overwhelm.  You don’t have to be the maître.  There are tools and techniques to improve your bottom line and minimize your employment problems now.  They take up front work and they take some follow through, but be assured the effort of being proactive will be 10% of that you will suffer without it.

The key to improved success lies in a strong position description or as Michael Gerber of E-Myth fame would call it a “position contract”.  Our companies use the position description as a proactive tool to keep people on track and to serve as an accountability tool that they must live up to.  It feels good to have a meeting with a poor producing or bad behaving employee and with no emotion point out in detail the reasons you are counseling them or even releasing them.

Many business owners think a job description is to be a paragraph with a rough outline followed by “other duties as assigned”.  In my companies our position descriptions are between 3 and 7 pages.  They are very clear and go so far as to break duties down into categories ranging from those duties that are regular and repetitive without room for change and those that expect reasonable and adaptive thinking skills to take care of on the fly.

The position description is then merged with an audit or review tool that matches it.

We’ve introduced position descriptions to our companies, our client companies and even the boards that our employees serve on.  They are always met with some level of scrutiny.  They are called “oppressive”, “micro-managing”, “restrictive” as well as other words.  These comments tend to come from those the description is written for.  After implemented, the employer usually feels a great deal of relief and if audited and maintained the staff start to feel much more confident and their focus seems to turn to appropriate focus and execution of services and tasks.

Take some time to research position descriptions and look for examples that seem similar to what I’ve share here.  If you want help creating position descriptions that meet your specific needs, you can contact my company at www.commercialresources.com or countless others to have them created specifically for you.

Ultimately it is important for the entrepreneur to reconnect with their original mission and to pull themselves from beneath the oppression of regulations and employee expectations and get control of their role as a customer of the employee.  The employee is selling you their time, effort and ability in exchange for pay.  The well done position description is your agreement outlining what you can expect as a customer.  If you were signing a contract with my firm for the amount of the annual salary of any individual employee of yours, you would likely require a very clearly written and easy to understand agreement.  Why not expect the same from those you hire?

Bill Burch is the President of Morgan E. Cline Companies as well as the founder and president of Commercial Resources, Inc., a professional business service provider and professional employer organization (PEO). CRI is a longstanding member of the National Association of Professional Employer Organizations (NAPEO).  Facebook and LinkedIn contacts are welcome and encouraged.

 

How One Man Changed Rural America

Rural communities are drowning. Children are leaving never to return. Their historical town squares are falling in and burning only to be replaced with gravel parking lots. A majority of those with great ability and opportunity chase opportunity, opportunity they don’t see in their rural hometown community.

Centerville, Iowa was no different. What happened? Due to the marketing efforts made on behalf of our multiple businesses I’ve received more attention in regard to our community’s turn around than I deserve. Let me share the real reason Centerville, Iowa and Appanoose County are turning around.

First there was a lot of groundwork by multiple small groups of people at different times. The foundation was set by a truly entrepreneurial group a half century ago. They did what it took to capture a federal project now known as Rathbun Lake. When the lake went in the torch was handed off and for 30 years a small group worked on the establishment of a resort on Rathbun Lake. Honey Creek Resort on Rathbun opened in 2009.

There was also a group who pioneered the town square restoration project on what is Iowa’s and possibly the country’s largest county seat town square. There are many other groups who played their part. It is interesting to me to notice how most things of true value were organized by small gorilla like ad hoc groups who, with an entrepreneurial spirit, saw a need and went after it.

All these things happened in Centerville and Appanoose County to create a foundation for something unprecedented and unheard of. This is where the attention needs to be directed.

In 1996 a local boy who was born in Appanoose County 64 years earlier took an interest in his home community. Those great leaders who truly impact the world for decades, if not centuries, all do things the same way. But the way they do things is often exactly opposite of how the rest of the world, including rural communities like ours, do things. What is it that they do? They inspire. They first know the heart of why, then they work on the how of their dream and then the what of the details.

Most the rest of us start with what then how and finally why. That is another story altogether.

In Appanoose County our world changed in 1996. We just didn’t know it was changing yet. It was that year when that local boy took an interest and slowly started to unleash his attention on an unsuspecting and tired rural town. Now it is 15 years later. Our world has certainly changed. This is a short story about how entrepreneurship, volunteerism and philanthropy combined to start a fire of success in the deepest of rural areas in our United States.

It was the last graduating class in a dying coal mining town in Exline, Iowa. The 16 year old valedictorian of the class came from a famously poor family. Picture a child in nothing but shorts, bareback on a pony, carrying a cane pole headed to the pond to fish and you have an accurate picture of this young man. This same boy, in the bitter cold of a pre-dawn winter morning, while milking the family cow thought to himself, “I’ve got to do something to get out of this. I don’t want this life.” Did he ever.

Now it is 1996 and this barefoot, pole fishing, cow milking kid had become one of America’s elite. Most don’t know his name but people around the world know his work. Zig Ziglar is famous for saying you will get what you want if you help enough other people get what they want. So it was in this story. Think about the people that know about and want such things as Ben Gay, Unisom, Lipitor and most famously, Viagra and you know his work. This rough shod country boy went on to found what is now arguably the world’s largest pharmaceutical advertising agency. Now he was sharing not only his wealth but his knowledge with his rural community. That is where I came in.

The character we’re discussing is Morgan Cline and now it is 1997 and he is ready to open his first business venture in Centerville. Originally built in 1866 and rebuilt after a fire in 1892 The Continental had been restored to its original grandeur. The opening was approaching and the business was in need of a manager. I was that manager and by accepting that position I unwittingly climbed into the most thrilling roller coaster of a ride. And much like a roller coaster a great deal of attention gets paid to the person riding it but people lose track of those that invented, invested, and operated the ride in the first place.

Ultimately the mission was to save two towns – Centerville and Exline – and in turn, help the entire county wide community. We’ll talk more about this in other places but for now it is important that everyone recognize the true horsepower behind Centerville’s, Exline’s, and Appanoose County’s turn around…Morgan Cline.

As you would expect there are those who don’t understand and could even be described as resenting the effort. They are a common statistic. There is also the large group who fit somewhere in an area that we might call “bewildered but appreciative”. Finally there is another small group likely the same size as the resentful backward group. This last group would be made up of those with the vision and wisdom to recognize and partner in Mr. Cline’s dream and with the willingness to help it happen.

Almost every one of the nearly 30 projects Mr. Cline is responsible for had a local leader or leadership group attached to it. Cline provided vision and the money. The locals provided the additional ingredients that made it happen. Cline was the Chef with the base ingredients, the rest of us happily play the role of seasoning. He has been the flour and chocolate chips we’ve been the baking soda and vanilla.

While there are many stories to be had from this, the mission here is to revisit the real reason for a community’s rebirth. Yes committees, organizations and individuals over decades of time have had immeasurable impact on the community but no single person has had the impact of Morgan Cline. I may get a great deal of attention but it is his work, his interest and his giving that is at the heart of it all. I’m lucky. Morgan Cline is generous, interested and committed.

How does this relate to you? It could be you. To most, what has happened to my home community seems like luck, magic or a combination of the two. The secrets that make what you see seem like magic are only camouflaged. They are there. I can guarantee that every community has what it takes. What I can’t guarantee is if your community has the heart or the level of “want to”.

Appanoose County is seeing the tide turn. More college graduates are returning home. More alumni are returning home to spend retirement with friends. More people who have never been here before are retiring here from other parts of the country. This is just the beginning for us.

Bill Burch is the President of Morgan E. Cline Companies and the founder of Commercial Resources, Inc. More information can be found at www.morgancline.com; www.gocenterville.com; www.growcenterville.com; and www.commercialresources.info or doing a Google search for Morgan Cline, Bill Burch or Centerville, Iowa. E-mail can be sent to billburch@commercialresources.info.

Three Business Resolutions for the New Year!

Most of us spend some time thinking about our future and consider goals.  Here are three possible resolutions whether for the New Year or for your business.  The start date doesn’t matter.  Sooner is better than later.  There is never a better time than the present to start doing more to take control of your life and the life of your business!

Number 1:  Take some time to honestly assess your business’ current condition.  Do what it takes to create the best financial assessment of your business at a particular moment in time.  Since I’m writing this on New Year’s Eve maybe assess and look at your December 31 numbers.  With these in hand, sit down with a pad of paper or at your computer and do a S.W.O.T. analysis.  S.W.O.T. stands for Strengths, Weaknesses, Opportunities, and Threats.

Start by writing “STENGTHS” at the top of a page.  Then create a bulleted list of business strengths.  Maybe it is a key employee that is wonderful.  Maybe it is new software that puts you ahead of your competitors.  Maybe it is your solid client base.  You might have your ear to the ground and know what your competition is worried about relative to things you are better at than they are.  The rest goes the same way.  Once you are done you can use this as an action tool to direct your actions and set goals into the future.  At worst it can be saved and then reviewed next year at the same time to see what kind of movement your business is making in the world.

Number 2:  Push yourself and your business one step further into the future by learning, adopting, or implementing some new technology or simply dedicate yourself to some regular time learning.  Many business owners are very cautious (being kind) when it comes to learning and trying new things.  I’ll let you in on a secret.  If you know how to do internet searches using Google, Bing, or Yahoo you already know everything you need to know to learn more.  YouTube is also a great place to learn new things.  Simply go to YouTube and type in the word or name of what you want to learn and follow it with the word “tutorial”.  Likely you’ll find hundreds of free videos that will teach you about the thing you are interested in.

Number 3:  Be clear about what you want and work harder to communicate it.  It is hard to experience great things if you didn’t expect them in the first place.  Take some time and write down some ideas about what you want for your business and then follow up by repeatedly sharing your desires with all those you work with and whom you are friends with.  For whatever reason, this system works.  Some think that there is some supernatural communication system.  Others think it is other things.  Personally I think everyone has a need for achievement and if they know what you are trying to achieve, helping you achieve is a form of achievement for them. 

There isn’t anyone else that can do this stuff for you.  These are things that great and successful people have done to reach their dreams.  Give these a try.  They might do more for your health and well-being than a promise to yourself to eat less.  They might prove easier too!

More information and resources can be found at my website www.williamburch.com.

Bill Burch is the founder of Commercial Resources, Inc. located in Centerville, Iowa.  Commercial Resources, Inc. is a professional services firm providing accounting, bookkeeping, and professional employer services to small businesses with less than 75 employees.

Three Personal Resolutions for the New Year

Why not consider some different resolutions for the New Year?  Here are three possibilities to consider that promise to improve your brain and life while not impeding your eating habits.

Number 1:  Read or listen to a book that is completely different than you would typically choose.  Habits and addictions are mentally stimulated by having to do more of the same thing to increase mental satisfaction.  This will help you break that habit of doing the same thing all the time and learn to enjoy new things which most agree makes for a more enjoyable life.  I love Audible.com.

Number 2:  Dedicate yourself to learning and utilizing some new technology.  Maybe you learn about blogs and start your own blog.  Maybe you don’t own an MP3 player and you start using one.  Maybe you establish your own web site.

Number 3:  Spend more time listening to and learning music.  Research indicates that learning music makes you smarter.  If at all possible try learning to play a new instrument.  You can buy used instruments online very economically and you can also buy music books to teach yourself.  The goal isn’t to be great the goal is simply to practice learning.

All three of these focus on changing up how you think and learn in a way that should improve all areas of your brain.  It is our mind that drives all thought, perception and action.  If our brains were better cared for our bodies and lives would be better.

Links and reviews of some of these items can be found on the “could be helpful” tab of my web site www.williamburch.com.

Bill Burch is the founder of Commercial Resources, Inc. located in Centerville, Iowa.  Commercial Resources, Inc. is a professional services firm providing accounting, bookkeeping, and professional employer services to small businesses with less than 75 employees.

How Entitlement Killed Unemployment

When a person becomes unemployed and is allowed benefits they are required to make two job contacts per week to maintain their benefits. At one end of the spectrum there are people pushing as hard as they can to find a job. They are visiting prospective employers, sending out resumes, networking and volunteering to increase their exposure to those that might be able to direct them to an opportunity. In my world, these people seem to be rare. Maybe not because there are fewer of them but because they don’t stay unemployed long. Some do, of course, but many are off to the next opportunity.

Then there is the other extreme. These are the people that see unemployment as an entitlement. Since it was made available it must be theirs to claim. These are the people that walk into a business, apply, and quickly leave with no actual interest in employment. If a business owner or manager asks to visit with the applicant they will share they are only making the contact to maintain their unemployment.

A number of people fit in the middle. They are adjusting to the lower income and actually consider it a half paid vacation. They are a bit like the grasshopper in the old story of The Grasshopper and the Ant. When the end of their employment comes close to an end the motivation to acquire a job will start.

Please don’t assume that any specific item here is to dishonor anyone truly trying to gain employment. That isn’t the goal. The point is to recognize that there are people all along the scale. My goal is to show that components of our current system need to be adjusted to recognize realities. Components include the attitude and choices of employers, employees, and the government.

It is time to take a look at a few facts about employers, employees and government. This is just one man’s perspective so let me know if you feel something here is incorrect.

First the government. First and foremost government is directed by our elected officials. Every area or department of government then does what it thinks it should from there. Our elected officials want to be elected. They merge the emotional wishes of their constituents with their own personal perspective. They take this romantic soup and create the laws and the basic outline of systems associated that departments and agencies use.

Second the employee. Speaking from my recently new experience with the Employer’s Council of Iowa, the employee is the “client”, “customer,” and “member” of the state employment agency. That puts the common citizen in a particularly odd and powerful position. The voter hires the government and then tells the government what he/she wants. Our basically immoral mindset motivates us to care more about “What’s in it for me?” and less about “How or who will pay for this?” The elected official says, “What can I do for you?” The employee says, “Give me more for less. I’m entitled to it.”

Lastly, the employer. The employer is the odd one out. Since the number of employers is far less than the number of employees the voice of the employer is much smaller. In effect the employee and the government merge efforts to push the employer to execute as directed. It is a lot like Cinderella and her evil step mother and step sisters. To run a business in the United States the business owner must accept this relationship of government, employees and people. Some will argue but it is hard to understand if you haven’t lived it. I’m sure it is a little like childbirth. Knowing my wife of 20+ years as I do and watching her deliver our children as I did, I know that even loving and caring for her as much as I do there is no way I could know either the pain or the depth of emotion felt by a mother. The same goes for the business. It’s often been felt that the business is the child of the entrepreneur much as the child is of the mother.

Bill Burch meeting with management at The Continental Care Center, a skilled nursing community in southern Iowa.

With the landscape understood, I’ll cut to the chase. Iowa is pumping tens of millions of dollars into making sure employers aren’t hiring people as independent contractors when they should be employees. The main reason is that hiring people as independent contractors avoids paying unemployment taxes. The government provided wonderful benefits and extended them for a very long time draining resources. Now with resources drained they are spending, in Iowa’s case, over $50,000,000 to audit this one are of operations alone in an effort to lower losses and improve revenues.

I don’t condone skirting the law to save money. It is not right and shouldn’t be tolerated. What is most painful is to watch the government threaten, audit and penalize businesses (which ultimately are only made up of people) while they only require two applications a week be completed and there is no accountability for those who refuse work or interviews. Our government and agencies trip over themselves to serve the client, customer, member then seem to turn a blind eye to improper and in my eyes immoral and illegal behavior. Lastly, why not audit the claimant? Did they make a reasonable effort? Were they interested? Did they wear shoes to apply? Yes, indeed I’ve personally seen multiple people over the years come in to apply and not wear shoes. As a matter of fact I’ve seen them come in using vulgar language, with it printed on their t-shirt, un-bathed, and most often simply sharing that they aren’t interested in a job, they are just making their two contacts required.

Another cut making the wound deeper is that employers are scared to death of regulatory departments. In most cases a business won’t turn and fight unless it is life or death. Once a regulatory misstep is so great that a business may fail because of it the business has nothing else to lose so fights back. If it isn’t that bad they try to duck lower than their competitor and hope the competitor takes the bullet.

As a community of citizens we’ve been distracted from the broader view of government and redirected to isolated problems individually that don’t considering the whole.

I’ve lost a great deal of hope in our country. Why? Because hope is empty and distracting without a method and we certainly aren’t interested in holistic methods. We’re interested in today’s comforts much more than tomorrow’s meals. Our system is to offload responsibility to the government. Then we complain and wrongly claim, “There is nothing I can do about it.”

It looks like a bunch of people in a boat floating in the middle of an ocean. The boat starts to leak but rather than do the hard work of fixing a problem in a precarious situation the passengers argue about whose fault it is and why it is someone else’s fault. The water continues to come in and when the boat gets desperately full they argue about who will bail, why, and for how long losing site of the fact the leak needs to be fixed. The boat is perilously unstable and then the storm blows. In this case it looks like they will drown before they choose to fix the leaks and bail like hell. Bail doesn’t mean dollars. Bail is a verb indicating work in this situation.

Answer these questions for yourself. Why are other countries starting to advertise in the United States stating they are a better place to live, own and operate a business than the United States? If that is true, what will keep businesses here? Especially international businesses? Why, when someone is unemployed and drawing benefits are they only required to make two contacts in a seven day period? Why, when claims are so high and resources drained so low is the government not also looking at the claimants to investigate fraud? Why, at the same time, are so many companies, even in these terrible economic times saying they can’t find good people? Too many grasshoppers and not enough ants.

Ultimately our troubles are of our own making. We individually are not doing enough and are not feeling responsible enough. In the past people made such comments as, “Someday we will have to pay.” We may not see it but today we are paying and we will continue to pay until such time as we understand the truth of what is happening and demand of both ourselves and others the hard work and higher standards necessary.

Bill Burch is the founder and president of Commercial Resources, Inc. based in Centerville, Iowa. Commercial Resources, Inc. is a professional services firm providing consulting, accounting, and professional employer services to small businesses with less than 75 employees. You can find out more by visiting http://www.commercialresources.info/.